I’m a Bay Area writer and brand marketer.

I’ve done everything from creating a popular online community with 2.4M+ user-generated posts (and counting!) to starting a speaker series that partnered with some of the biggest brands in tech.

Most recently, I led the global social media team at Wix, managing and mentoring a diverse group of multi-disciplinary creatives to reach and grow our audience of 6M+. I’m also a long-time content strategist and producer, entrepreneur, and experienced team leader.

You can scroll down to see more of my work 👇

Portfolio

  • I'm an enthusiastic and well-rounded content creator and have produced multimedia assets across a variety of formats. This includes conceptualizing and scripting engaging podcast episodes, reports and other long-form content, and producing and scripting high-quality video.

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  • For my work in social media, leading surprise-and-delight marketing efforts, and my personal projects, I've worked with influencers and built partnership programs from scratch, sourcing collaborators, writing creative briefs, and measuring impact.

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  • My expertise spans the full spectrum – from developing the strategy and optimizing performance to leading teams, serving as an editor, and creating content.

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  • My team and I developed and launched Wix's first-ever Employee Advocacy program, helping scale our reach and boosting engagement.

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  • Some of the work I'm most proud of is the work I've done to support others as a community builder and team leader.

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10+ years of experience helping brands and entrepreneurs connect with their audiences and reach their business goals.

About

Content and social media strategy, writing and editing, team leadership, executive comms/thought leadership, multimedia content creation, partnerships, influencer marketing, community, user marketing, events, and more

Skills

One of my favorite things to do is connect good people and ideas with other good people and ideas. You can email me here or find me on Instagram or LinkedIn.

Contact