I’m a Bay Area writer and brand marketer.
I’ve done everything from creating a popular online community with 2.4M+ user-generated posts (and counting!) to starting a speaker series that partnered with some of the biggest brands in tech.
Most recently, I led the global social media team at Wix, managing and mentoring a diverse group of multi-disciplinary creatives to reach and grow our audience of 6M+. I’m also a long-time content strategist and producer, entrepreneur, and experienced team leader.
You can scroll down to see more of my work 👇
Portfolio
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I'm an enthusiastic and well-rounded content creator and have produced multimedia assets across a variety of formats. This includes conceptualizing and scripting engaging podcast episodes, reports and other long-form content, and producing and scripting high-quality video.
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For my work in social media, leading surprise-and-delight marketing efforts, and my personal projects, I've worked with influencers and built partnership programs from scratch, sourcing collaborators, writing creative briefs, and measuring impact.
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My expertise spans the full spectrum – from developing the strategy and optimizing performance to leading teams, serving as an editor, and creating content.
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My team and I developed and launched Wix's first-ever Employee Advocacy program, helping scale our reach and boosting engagement.
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Some of the work I'm most proud of is the work I've done to support others as a community builder and team leader.
10+ years of experience helping brands and entrepreneurs connect with their audiences and reach their business goals.
About
Content and social media strategy, writing and editing, team leadership, executive comms/thought leadership, multimedia content creation, partnerships, influencer marketing, community, user marketing, events, and more
Skills
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